How Qualtrics Is Going To Change Your Business Strategies
Are you wondering How Qualtrics is going to change your business strategies? Its features range from Employee engagement to Brand tracking to SAP integration. In this article, we’ll discuss these and other features. It’s worth reading for those interested in improving their customer experience, as well as those planning to change the way they do business. And as always, we’ll end with our take on the topic – don’t forget to share your experiences with us in the comments section.
Employee engagement
If you are considering implementing a real-time employee pulse survey, then you should know that Qualtrics will change your strategy. The platform provides companies with data from various channels to identify customer satisfaction and experience. Companies such as Johnson Controls have used the platform to track their CX and found a strong correlation between their performance and revenue. Johnson Controls has increased its budget by 30 percent since discovering this connection and saved 25% by combining the work of several vendors that provide CX measurement. Another company that has used Qualtrics to enhance its business strategy is Tetra Pak, an Enterprise-size manufacturing B2B brand that uses the Qualtrics platform to gather customer sentiment data. This company’s important mission is to make food safe and accessible to its customers.
While it may not appear that Qualtrics is going to change your strategy, its acquisition by SAP was a surprising move. This move has left many wondering whether Qualtrics will be a good or bad fit for your business strategy. The company was acquired by SAP for $8 billion last January and had an IPO two years later. Unfortunately, the IPO price opened at more than three times the purchase price.
Brand tracking
Brand tracking with Qualtrics is a comprehensive, end-to-end solution that allows organizations to connect to one platform …
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